Voip-Info’s Monthly Telecom Roundup aims to help our readers catch up on the latest news and top stories that are trending in the telecommunication space. Check out our month-end roundup to read more on service updates, product upgrades, business mergers, awards and recognitions, and other market trends that are driving and shaping the telecom industry.
Here are some of the biggest news stories in the telecom space for the month of November:
Global WebRTC Market to Reach $10,367 Million by 2023
Allied Market Research, a leading market research firm that provides custom and syndicated reports for various industries, revealed that the web real-time communication (WebRTC) market is anticipated to reach $10,367 million by 2023. The new report titled "WebRTC Market by Component and Industry Vertical: Global Opportunity Analysis and Industry Forecast, 2017-2023," was based on in-depth analysis of solutions and services offered by various industries such as retail, information technology and telecom, public sector, banking, financial services, and insurance (BFSI), media and entertainment, healthcare, manufacturing, and others.
In the said study, the Allied Market Research revealed that the telecom and information technology sector generated the highest share of revenue in 2016. North America was the largest market in the global WebRTC industry because leading WebRTC users such as Twitter, Google Hangouts, Snapchat, and Facebook originated from this region. The rapid adoption of smart devices, the increase in broadband subscriptions globally, the adequate information technology (IT) infrastructure development, and the surge in information and communications technology (ICT) expenditure are the key drivers in the growth of the WebRTC market.
Vonage Rolls Out Powerful SMS Automation Platform
In keeping with their mission to “help companies connect with customers and prospective customers in a more personalized and contextual way”, leading provider of business cloud communications solutions, Vonage, has launched its new intelligent messaging platform this month: the VonageReach. As a multi-channel Short Message Service (SMS) automation platform, VonageReach enables businesses to send automated and personalized contextual messages to customers and leads in real-time.
Built using Nexmo APIs, VonageReach provides businesses an easy way to implement streamlined, automated, and targeted messaging to prospects and customers. According to Omar Javaid, the Chief Product Officer at Vonage, this powerful marketing automation platform enables their company to strengthen their existing Unified Communications as-a-Service (UCaaS) offering. “By using our Nexmo API Platform to create this packaged solution, we are complementing our UCaaS offering with powerful and easy-to-use SMS capabilities to help businesses convert more leads, engage with customers in more meaningful ways, and streamline operations to help drive better business outcomes,” shared Javaid.
Fusion Adds New Enhancements to Its Award-Winning UCaaS Solution
Premier global provider of cloud services, Fusion has announced this month that the company will be adding new features and enhancements to its award-winning MobileConnect UCaaS solution. Offered as part of Fusion’s Single Source Cloud Solution, MobileConnect integrates video and voice calling; presence and desktop sharing; and group and instant messaging, to easily connect employees, customers, and stakeholders on any mobile device or desktop.
The new enhancements of Fusion’s MobileConnect UCaaS solution include an updated user interface for desktop, iOS, and Android devices and a faster information and push notification for Android users. For iPhone users, the MobileConnect solution can help them to easily reach Siri to text, phone or video call, while the Callkit integration allows them to improve the call handling and call history. All of these features and capabilities of MobileConnect can help businesses increase their productivity and drive efficiency across the enterprise.
VeloCloud Launches Outcome-Driven Networking to Empower IT Teams and Service Providers
To help IT organizations manage their entire network infrastructure seamlessly and enforce policies efficiently, leading cloud-delivered SD-WAN company, VeloCloud, introduced a new network management offering last Monday: the Outcome-Driven Networking. Through this transformative network management solution, VeloCloud enables IT teams to scale securely from the edge to the cloud and the data center through automation, intelligence, machine- and self-learning capabilities.
Developed on the principles of intelligent routing and simplified virtual private network (VPN), VeloCloud’s Outcome-Driven Networking addresses the challenges posed by manual learning, high levels of the command-line interface (CLI), complex parameters in graphical interfaces, and the per-device customization, which is needed to achieve the desired business outcome. The key features and capabilities of VeloCloud Outcome-Driven Networking include intelligent routing, zero-touch operations, secure and simple VPN, assured application performance, policy-driven segmentation, and distributed service insertion.
Cisco Unveils the World’s First AI-Powered Voice Assistant
American multinational technology conglomerate, Cisco, has announced this month the world’s first AI-powered Voice Assistant for meetings: the Cisco Spark Assistant. As the latest innovation on the Cisco Spark platform, the Cisco Spark Assistant helps customers expand the use of meeting rooms by enhancing the experience with the Spark Assistant AI functionality.
Developed with machine-learning technology from MindMeld, speech recognition technology, natural language understanding, question answering, and dialog management, the Cisco Spark Assistant adds more value to the meeting room experience. Scheduled for release early next year, the Cisco Spark Assistant will first be available on the new Cisco Spark Room 70, the company’s flagship product that replaces their top-selling video systems, the MX800.
Avaya Adds New Salesforce Integrations
Trusted global provider of Customer Engagement solutions, Avaya has announced this month that they will be adding new Salesforce integrations with contact center solutions and customer relationship management (CRM) environments. Early next year, Avaya also plans to extend its next-generation Oceana contact center capabilities to Salesforce Service Cloud to help improve agent effectiveness and to deliver exceptional service to their customer base.
“Avaya understands that any number of inconveniences can impact the future of a customer’s relationship with a company,” said Laurent Philonenko, the Senior Vice President and General Manager of Solutions and Technology at Avaya. “With Salesforce, our goal is to help our customers provide great experiences for their customers, building loyalty and long-term customer value on which every business thrives.” Avaya’s AI Connect combined with Salesforce Einstein analytics and AI will further enhance the omnichannel experience by delivering additional customer insights and intelligence blended with digital and voice routing and contextual based workflow.